Friday, 28 January 2011

FRIDAY FOCUS: PUMA

The History:

Formed in 1924 as Gebrüder Dassler Schuhfabrik by Adolf and Rudolf Dassler, relationships between the two brothers deteriorated until the two agreed to split in 1948, forming two separate entities, Adidas and Puma..
Following the split from his brother, Rudolf Dassler originally registered the new-established company as Ruda, but later changed to Puma. Puma's earliest logo consisted of a square and beast jumping through a D, which was registered, along with the company's name, in 1948.


Puma's shoe designs feature the distinctive "Formstripe" with clothing and other products having the logo printed on them.The company is known for its football shoes and has sponsored acclaimed footballers, including Pelé, Eusébio, Johan Cruijff, Enzo Francescoli, Diego Maradona, Lothar Matthäus, Kenny Dalglish, Didier Deschamps and Gianluigi Buffon. Introduced back in 1968, the Puma Roma 68 was designed to honour the National Italian Football Team winning the European Cup in 1968. Whew!Whats on the menu for Spring?

As ever, Spring is an ideal time to shop around for new shoes..... Puma Roma 68 is one of those styles to satisfy your passion of great quality footwear and is this seasons must have kick of all the sneaker connoisseurs everywhere! The Roma 68 - a true treasure from the Puma Archive. Ideal for easy running and leisure activities. This sneakers design is a great representation of the iconic character. Even the colors and material AND it all began at a time when people in extreme cases had to wear dull, conforming shoes. SO Vintage is in! Come and get the sneaker that embodies it! Come on guys, get acquainted!

Anyways, hope you all are having a great day whether you’re at home, work, dreaming of the weekend on the footie terraces or just out with the lads... for us Pumatalking it’s all the same! Have a great day!

•This vintage design is now available in Blue
•Suede toe cap
•Rubber herringbone design sole
•Logo patch at the back
•Lace up type
•Logo brand patch on the tongue
•Rubber mud guard and leather upper
Cool material combination: Smooth leather upper with suede PUMA formstrip.
Front with T-Toe and raised rubber sole. Gives the Roma extra stability.
With PUMA Archive logo.