Thursday, 12 February 2009

Brady Bags | StuartsLondon | Heritage Man Bags |

Brady bags are now available at, we are an official stockist of these classic bags.
Brady bags were first made more than a hundred years ago when excellence in design, quality of materials and finest craftsmanship made them the most sought-after sporting bags in the world.

More than a century later Brady Bags are back by demand of the heritage fashion lovers. If your looking for the Rolls Royce of man bags look no further as Brady's hand made collection of bags is just the one to hold all those gadgets filling up your jacket and trouser pockets.

Brady bags are designed to be supremely functional. Although they have become an iconic fashion bag, in the recent years, they are still used by the keenest fishermen and shots who find Brady bags very rewarding.

Mike Williams the sales Director made a very interesting point about the bags at the buying meeting by saying " The only problem with our products, is that these bags just don't ware out"

We are stuartslondon would agree with Mike on that point for sure, these bags are very durable indeed.

The Brady brand History:


The first Brady brothers were John and Albert who in about 1877 started making leather gun cases in Price Street, Birmingham for 12/6 each, about 75p in today's money


Eventually John’s son Ernest and Albert’s son Leonard, worked in the business. In 1923 John died aged 55 and Ernest left the business. For several years Ernest worked elsewhere including a job making the trunks that went on the backs of motor cars. Then in 1928 with

£500 that his father had left him and £100 borrowed from an aunt, he began in business on his own with his uncle Frank Brady travelling for the business


Eventually Ernest and Leonard moved to larger premises in Shadwell Street in Birmingham’s gun quarter. It was there Ernest first designed and made game bags, and a large selection of sporting accessories, but most particularly he designed and made himself a range of fishing bags all named after English rivers.

These bags were to become the mainstay of the company and the source of its prosperity and fame in future years. Handmade Brady gun cases were also greatly prized throughout the world, particularly by those who had Purdey guns. Oak and leather cases were made for movie and theatrical celebrities and royalty including the Sultan of Oman and the Duke of Westminster.


Just before the 1939-45 war broke out Ernest took his younger brother Philip, a redundant car salesman into the business. During the war Ernest was forced to move the business into his house with the help of one stitcher and one part-time machinist. Both ladies, incidentally had worked for John and Albert, and went on to complete over 50 years with Brady Brothers.

It was a blessing that Ernest had an understanding wife who was willing to have her household disrupted with workers and business callers at the door and on the telephone. My mother contributed a great deal to the welfare of the business in the war years, for these were lean and difficult days. Our house was bombed and so was Birmingham very extensively. The city was going to have to be reconstructed and Shadwell Street was to be demolished, so Ernest decided to start up in business again by moving in 1946 to Halesowen, a small and ancient town, once a nail-making centre and part of the industrial Black Country, yet close to beautiful countryside. It was vital at this time that new outlets should be found for all our products.

With this in mind my parents and I went to London for a month in a caravan Ernest had built a year or two before, and every day my father went into London with a large wheeled truck he had constructed, loaded with samples of all the things that Brady Brothers made. He called at all the big stores and as many small fishing and gun makers shops he could find, showing them his goods and taking many orders. This undertaking caused quite a stir and not a little amusement and was often referred to by our customers during the passing years.


As a girl I well remember going into work one day in the 1950’s and finding the hallway full of what looked like a lot of broken-down cases and in some instances blood-stained game and fishing bags. Thinking they were all rubbish and that I should be deputed to put them in the dustbin, I luckily made some enquiries about the matter first. I discovered that they belonged to the Duke of Westminster and his son, who had just inherited them and Brady were to repair them and suitably initial each item.

I soon learned that sportsmen do not like anything to look new or brightly coloured and made only of natural materials.


In the next thirty years apart from recessions, Brady Brothers prospered. Our goods were exported to the USA, Japan, France, Sweden, South Africa and Italy, we also enjoyed a healthy home trade. Several Brady fishing bags became sought after fashion items, particularly the Severn. Many celebrities were photographed at airports carrying them, and news men and photographers found the bags convenient to carry their heavy equipment around in.


As the years past Ernest was anxious to integrate some young people into the company to take his and Philip’s place as they both grew older. Three or four candidates came and went. In 1983 I was elected as a director of the company in the hope that along with two other working directors the business could continue after Ernest and Philip’s departure, principally to ensure the jobs of those in the company, many of who, had been with us for up to thirty years and more. Ernest died soon after in 1986.


The company continued under Philip’s management until 1993 when Mr Michael Goold of Goold Holdings, Walsall came along and purchased the business. Goold Holdings had already acquired Jeffries Saddlery together with the Falcon, Eldonian and Wembley brands and Brady complemented the existing business


Brady moved their manufacturing operations from Halesowen and integrated production with Jeffries Saddlery, using the skills synonymous with the leather industry based in Walsall.

Lesley Taylor, the designer of Brady bags, joined the company in 2002, having spent the previous five years with Mulberry. Lesley has introduced new bags into the range and we quickly found that the quality values of a Brady bag appealed to a much wider audience and includes the “Discovery” range of bags which can be used as a travel item or as a fashion statement.

As in the 1930’s, Brady bags are still renowned for their quality and craftsmanship and Brady in 2007 still has solid foundations with the fishing, hunting and shooting sectors who use their traditional game bags, cartridge bags, gun slips and covers.

Brady export to North America, Europe and has a large market in Japan where, in the main, the bags are used as a fashion item. In the UK Brady bags are stocked by the prestigious stores in London.

The launch of the Brady e-commerce site will enable customers to purchase on-line or from a stockist of Brady bags.

Wednesday, 4 February 2009

Edwin Jean, Edwin Vintage Salvedge Denim at StuartsLondon

Edwin Jeans Since 1947.

K.K Tsunemi had a passion for fashion, his specailism was denim. The problem was he had to import his denim to sell to his customers. Dirty, worn,
used denim that he would clean by hand.

1961 the first made in Japan denims were available. Stiff, expensive and easily shrunk denim. Tsunemi had a task on his hands to produce a better
denim and took the chance to start his own brand.

The name Edwin was created from the word Denim but rearanged. Even today the Edwin manufacturers pride themselves as craftsmen. Edwin was the Fisrt
brand to introduce the "old wash" in 1970, a benchmark for all the denim brands who tried their best to follow, but couldn't beat the original
creators. 1980 Edwin once again pioneered the "new vintage" and later in the 1990's the Ring spun Denim.

StuartsLondon is a proud retailer of the fine Edwin collection from this season. We are buying into the original vintage salvge denims, just the right
weight of denim at 13.7oz
Japaneese denim is second to none and still Europe can only hope to produce denim of such fine status.

Each Edwin has been hand picked for our customers, and the fits are available in regular and slim, and semi loose.

So what the big picture on having a pair of slavage denim ??

Right with help of my dear friends at wikpedia here's what we found:

This type of denim has a natural clean edge which doesn't unravel. Its commonly presented as a raw state, cut and stitched directly with out any treatment.
The selvage denim will be located at the edges of the seems and made visable when making a cuff at the bottom.....

So the bottom line on selvage jeans are they are cut in a special way, not mass produced and it takes longer to create. Each pair is usually not washed until
six months pass of wearing, its so that the dry denim gets a unique look, and each pair becomes your own, rather than a off the mill used denim mass produecd
with all the look given. Edwin jeans have to be worn in, it's best to give them one rinse wash , so that the startch and any excess dye bleeds and then your
off to make your own identity.

Edwin do sell more basic denims which are to compete on a more commercial level, but we don't believe in selling that product, because that not Edwin,
it might as well be a denim from Matalan if you want commercialism.

Stock arrives this Feb 2009, with a biiger collection introduced for A/W 2009.

Call Tel: 020 8 749 4056 so we can advise on fits and shape before you make a purchase incase you are new to these jeans.